Everett M. Rogers, known as Ev, who lived from March 6, 1931 to October 21, 2004, was an American communication theorist and sociologist who originated the diffusion of innovations theory and introduced the term early adopter. He was distinguished professor emeritus in the department of communication and journalism at the University of New Mexico. His 1962 book Diffusion of Innovations set out the theory.
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Source Wikipedia: Everett Rogersintro of the articleQuote, intro of the article
Everett M. "Ev" Rogers (March 6, 1931 – October 21, 2004) was an American communication theorist and sociologist, who originated the diffusion of innovations theory and introduced the term early adopter.
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Wikipedia: Everett Rogers
Theories and Approaches Developed: Diffusion of Innovations, LeadQuote, Theories and Approaches Developed: Diffusion of Innovations, Lead
who originated the diffusion of innovations theory and introduced the term early adopter
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